Tag Archives: jobs to be done

Episode 22: Plastic on Your Plate: Exploring the Effects of Micro & Nano Plastics on our Health and Food

April 12, 2023Food Scienceacademia, biodegradable, bruce perkin, communicate, consumer, environment, food, food industry, Food Science, food scientist, food security, food technology, health, human, IFT, inclusion, institute of food technologists, jobs to be done, maya al sid sheikh, micro plastic, nano plastic, nutrition, packaging, paul takhistov, plastics, product development, rutgers, sci dish, sciences, surrey, sustainability, technology, transform, value, wasteiftscidish

Plastics have been a popular choice for food packaging for a considerable time, but the resulting accumulation of non-biodegradable plastic waste has caused growing concern about its detrimental effects on both the environment and human health. In this enlightening discussion, our host Bruce Perkin and guest speakers Dr. Maya Al Sid Cheikh from the University of Surrey and Paul Takhistov from Rutgers University dive into the topic of micro and nano plastics. Join the speakers as they share their expert insights and shed light on the impact of micro and nano plastics.

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Episode 21: Sensory Science Series- “Fast & Early” – An approachable path to the valuable consumer voice- Part 2

February 16, 2023Uncategorizedagriculture, bruce perkin, Climate Change, communicate, consumer, consumer behavior, flavor, food, food industry, Food Science, food scientist, food security, food technology, health, IFT, IFTNext, inclusion, industry, institute of food technologists, jobs to be done, marketing, nutrition, product development, product success, sci dish, science, sciences, scientist, sensory, sensory science, sustainability, taste, technologyiftscidish

This is the second podcast in a sensory sciences series in collaboration with the Sensory & Consumer Sciences Division. Host Bruce Perkin and guest speakers Becky Bleibaum and Anna Leachman will be discussing tools to get rapid and reliable consumer feedback on products. This conversation highlights the advantages of consumer research, what consumer acceptance is and why it is important, how tight timelines and budgets impact outcomes, and more.

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Episode 4: Consumers Don’t Want to Change, So Why Are They?

May 14, 2021Uncategorizedconsumer behavior, food, food anthropology, Food Science, IFT, industry, institute of food technologists, jobs to be done, sci dishiftscidish

With up to 40,000 products in a grocery store, many consumers are on auto–pilot when deciding what products to buy. Most management consultants would say their greatest challenges are the ones that involve change management. When consumers find a set of products and foods they like, they typically don’t want those things to change. Yet we are seeing more change in the space of consumer wants and needs than ever before. This podcast we hear from a food scientist and anthropologist about what the plant–based food industry can learn from Tesla, or about the importance of understanding the ‘Job’ consumers are hiring your product to do.

Speaker: Kevin Ryan, CEO & Founder, Malachite Strategy and Research, LLC

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